These Articles are written by industry experts to help us understand many subjects better.

Web Design Articles | Search Engine Articles | Computer Problems Articles | Widows XP Articles

Search Engine Optimization and Submission are particularly complex, and many times these articles will clarify a very muddy field..... Building Links: In the first part of this article we learned some techniques to build a solid potential link partner list for your website. Those sites aren't any good to you if you don't use a strategy for writing the textual content of those links. Yes. I mean those few little words that are underlined in blue. In the right order they give the key to your website door to the world. In the wrong order, they don't budge the cylinders in the lock. The website design advice will change as the SEO rules change. -------------------------------------------------------------------------------- Editor's Note: The information and advice surrounding the art of link building can gets quite confusing. It seems everywhere you go there are dos and don'ts and tips and tricks to either employ or avoid. What strategies do you follow when conducting a link building campaign? Discuss at WebProWorld. -------------------------------------------------------------------------------- Number of links takes second place to quality of links. The words you choose, varying them for each targeted link site, and incorporating some tried and true direct mail standard tactics will make your links more popular in the search engines, which is our ultimate goal. So lets get started! Solving problems with our web site SEO ranking is our first priority. As we said earlier, links are a crucial part of attaining high search rankings. The key to writing good "link content" uses the same tactics for writing all good web content. Namely, don't write for the search engines. Write for your readers and target audience. After you do that, then go back and tweak the little details to optimize for the engines. Why? The search companies attempt to give results for human readers, and because a number one search engine position is worthless if the description of your site is the most boring thing anyone has ever read. You have humans that are examining your site to see if they want to link to you. Even if you pay for links someone has to make the decision that you're worthy of being on their site. And further, you'll never sell your product or service or attain any readership. Let's take a simple step-by-step approach and make sure your links are lively, catchy, searchable and gushing to be clicked. About Shareware: Solving computer problems with free 30 day downloads! What is shareware? Shareware is a great marketing method, not a kind of software or even just a distribution method. When software is marketed through retail channels, you pay for the product before you've even seen it. This marketing method lets you try a program before you buy it. Since you've tried the program, you know whether it will meet your needs before you pay for it. A shareware program is just like a program you find in stores, catalogs, and other places where software is purchased; except you get to use it, on your own computer, before paying for it. Why do authors use shareware to distribute their programs? Basically, it's efficient. Costs are generally less than for software sold through traditional channels. Lower operating costs mean shareware authors can concentrate on writing great programs, while often charging users less. Shareware also allows authors to retain complete control. Microsoft and Netscape are just two software companies that have recognized benefits of "try-before-you-buy" distribution. Why pay for software I already have? For the same reason you should pay for any program: because it is the honest thing to do. Shareware is commercial software, fully protected by copyright laws. Like other business owners, shareware authors expect to earn money for making their software available. In addition, by paying you may then be entitled to additional functions, removal of time limiting or limits on use, removal of so-called "nag" screens, and other things as defined in the documentation provided by the program's author. If I bought a CD, or a book, or a magazine that contained the program--did I already pay for it? No. Shareware vendors and publishers distribute shareware evaluation versions of programs. They charge a small fee for the costs of disk duplication and advertising, plus a small profit, or they include the costs in the price of the book or magazine. The money paid to these companies does not go to authors. What if I don't like the evaluation version? Just stop using it and remove it from your computer system. Many shareware authors even provide a simple "uninstall" feature that makes this easy. You've lost nothing but the small cost of obtaining the evaluation version and the time involved in the evaluation. What about viruses in software? The shareware industry has an excellent track record providing products that have been checked thoroughly for viruses. Shareware authors, webmasters and other system operators carefully scan programs for viruses before offering them to consumers, so a shareware program will often have more checks made on it than regular commercial software. In recent years, very few shareware websites host files; most are linking to the shareware files back on the web sites of the authors, so you're getting files directly from the source. The few sites that do their own hosting are nearly all quite large, and scan their collections regularly and carefully. When in doubt, download directly from the authors' web sites. Whether you have website design problems or computer problems, we can help you fix them. Fix computerproblems yourself by using our online tutorials for computer advice.

The 3 Best Website Traffïc Sources By Jim Edwards (c) 2005 Not a day goes by that any serious website owner doesn't wonder how to get more traffïc to their site. This intense desire to generate more clicks makes virtually any online entrepreneur easy prey to many of the traffïc schemes and scams that pervade the Internet like conmen on a carnival midway. Promises of fast traffïc and big bucks often separate even the most savvy business person from their monëy because they want to believe the promises made by these traffïc hucksters.However, rather than thinking "complicated equals better" in the traffïc game, the best website traffïc sources are extremely easy to separate from the useless garbage traffïc. Fact: "Good Traffïc" equals "Targeted Traffïc!" That means the visitors come as a result of desire to find out more on a specific, niche topic, not as a result of "exit" traffïc or membership in a "safe" list where members simply pitch each other in an incestuous sp@m fest. Good traffïc comes from people clicking links on topics targeted to their interests and getting directed to a website containing information they want and expect as a result of clicking the link.Bottom line, when you get right down to it, the best, most dependable sources of targeted traffïc come from links that people clïck. So, next time you're considering spending monëy on a traffïc source, understand that unless it involves a targeted link that a targeted visitor can clïck to get to your website, think twice before opening up your wallet. To my knowledge, only three ways exist to get a link to your site: buy it, "voodoo" it, or grow it. ** Buy Links** Buying links actually rates the fastest way to get traffïc to your website. You simply sign up for Google AdWords at Google.com or you open an account with Overture.com.You then run ads with a link on those sites and any time someone clicks the link, you pay for the clïck through a relatively straightforward bidding process based on the popularity of the keyword. You can also buy links in ezines, newsletters, and on other peoples' websites either on a per-click basis, for a period of time (a week or month), or in exchange for paying them a commission if a sale gets made as a result of a clïck on the link. ** Linking "VoodDoo" ** Linking "voodoo" refers to attempting to manipulate the search engines into displaying links to your website. You can find a large number of automated software programs online at any given time that will claim to help you get more search engine traffïc. Depending on the intensity of competition in a specific market and the fact that search engines change their rules frequently, pursuing search engine links this way can quickly turn into the online equivalent of Alice chasing the rabbit down the hole. ** Grow Links ** I personally prefer this method to get links to my websites: growing them.The best type of link to get involves one person telling another person, either explicitly or implicitly, they should clïck the link and visit the site at the other end. One way to do this is simply to exchange links with another site which targets the same audience as your site. You can manage this process manually or use one of the many software packages that will mange the process for you. A search on Google.com for "reciprocal link manager software" yields a good start. The easiest way to grow a link is through using articles other people post on their websites which link back to your website. The reason articles work so well for "growing" links involves the numerous ways in which articles get distributed online, each of which can create dozens, hundreds, even thousands of different links back to your website by publishing a single article. In fact, the following represent only the tip of the iceberg when it comes to all the places you can grow links by publishing articles online. ~ Blogs - Your articles can not only appear on your own blog, but get posted by others on their blogs with surprising ease. The links in these articles can point directly back to your website. ~ Article Directories - Article directories such as IdeaMarketers.com abound online. They not only provide an easy way to display your articles to allow others to pick them up for posting on their websites, but also in and of themselves attract readers searching for content. ~ OPS (Other People's Sites) - Popular websites like WebProNews.com attract repeat visitors by offering targeted content to their readers. Since they can't produce all the content themselves, they publish articles created by others. Links from these sites can bring a steady stream of targeted visitors by giving you targeted exposure. ~ Ezines - By getting your articles published in other people's ezines, you can get a link on the most valuable real estate online, a targeted prospect's email "inbox." Many ezine publishers run articles written by others to their targeted readers, and your link in the resource box can bring you a veritable avalanche of targeted site visitors when hundreds, even thousands of people receive your article at the same time. Whether you choose to buy them, "voodoo" them, or grow them, getting targeted links to your site posted on the Internet represents the absolute best way to get steady traffïc to your site. Though not as fast as buying them or as exciting as trying to manipulate the search engines, growing links with articles gives you a long-term, dependable presence online. About The Author Jim Edwards is a syndicated newspaper columnist and co-author of an amazing program that teaches you how to use frëe articles to quickly drive thousands of targeted visitors to your website, affïliate links, or blogs... without spending a dime on advertising! Click-Here> http://www.turnwordsintotraffic.com

7 Biggest Search Engine Optimization Mistakes and Solutions To many websites, webmasters discover that major sources of website traffic come from search engines. Therefore, they are all keen on gaining top search engine placements through search engine optimization. Based on our several years of SEO experience, we point out some common mistakes and shed some lights to correct it. 1. Cannot Get Indexed by Search Engines, Really? A garment ERP software solution provider came to me and asked a question: "I have established a new website for 1 year, and found a SEO company to submit my website. However, my website can be found in search engines only when I type my domain name http://www.indigo8-solutions.com in search query box. The SEO company told me: "My domain got banned. What can I do?" Ah, I told them they have been fooled by that SEO company. If you type your domain name in search box and your website can be found, which means your website has not been banned. Interestingly, your SEO company's domain name is no longer found in Google. Their domain got banned only.To help them find out their real problems, I found the following in search engines: a. When typing their domain name in search query box, their site will be displayed in search result. Instead of displaying Title Tag in the search result, search engine displays their domain name only. b. Only 1 page is being indexed. What's the problem then? With a closer look to their coding, I found that at the top of their webpage, they heavily use Javascript to present their heading, company name, visible content, and website menu. Actually, many search engines have difficulties in reading Javascript codes. Solution? Put those Javascript in external js files and leave the webpages with plain HTML codes. Search engines usually have problems in crawling Javascript. Since their whole site navigation menu is written in Javascript, they should build a sitemap using plain HTML so that search engines can read all of their pages. One more tip: When you cannot get indexed by search engines, do not blindly believe someone saying that your website get banned. You should firstly look at your website structure and see if your coding are clumsy and make search engines hard to "read" your website. The problem created by Javascript is not uncommon nowadays. Even a very big Asia Market Research Firm also commits this error. They are now starting to rectify it. 2. Link Building In many forums, some people are strongly opposed to link exchange and claim that it is a devil and it hurts your search engine ranking and even get you banned. I personally do not agree. Evidence shows that many top sites are doing link exchange and getting top rankings across all major search engines. In addition, link exchange has been a long used way for traffic building by smaller websites. I do not see why search engines will block people to promote websites using this simple and long used method. Indeed, link exchange becomes a problem only when you manipulate link text with a pure purpose of tricking search engines, exchange links with link farms, or buy hundreds of domain names and cross-link with your site. A solution to avoid link exchange hurting you includes: 1. Use a wide variety of link text 2. Seek link exchange with sites of similar theme 3. Emphasize on how much traffic you can get from your link partners instead of search engine ranking. Some webmasters know the importance of link exchange. However, they think that it consumes most of their time and finally give up doing it. A solution is that you can consider using Linkautomate.com to manage your links. This kind of software saves you time in link checking and link page update. 3. Use of Flash Intro Web design companies try hard to persuade you to use a Flash introduction as your homepage. You think that "Wow! The flash animation is very appealing and it makes your site looks more attractive". However, do you know that it can hurt your website in search engine ranking? Let me explain.. Search engines analyze website based on text. Flash, unluckily, is not text. According to "How to Design Website Guideline" of Siuchu Suga, search engines are not able to read content presented by Flash. They just treat Flash as an embedded object or graphics only. If you use a Flash Intro as your homepage, you will never get good rankings. In addition, many Flash intro do not offer additional and meaningful content to visitors. Ask your visitors, how many of them are really interested in reading your Flash Intro before going straight to your website content? A solution to use Flash or not, please ask yourself whether the Flash intro is really useful and can offer additional information to your visitors? Secondly, instead of a Flash homepage, you may consider making a Flash header together with content at your homepage. 4. Hidden Text and Meta Tags Webmasters understand that keyword density is a way to improve search engine ranking, and some webmasters use a technique called "keyword stuffing". They will stuff keywords into their webpages repeatedly, e.g. "keyword 1, keyword 2, .... keyword 1, keyword 2...." Well, everyone knows it does not make sense to visitors. Therefore, those "clever" webmasters will make those text invisible. For example, make the text color identical to background color. Unluckily, this trick no longer works. Search engines are able to detect it, and penalize websites using this nonsense technique. If you do not want your site being penalized, remove those text immediately in case you have adopted this method. Okay, some webmasters only stuff keywords in Meta Keyword Tags, an area for putting keywords. I am sorry to say that stuffing keywords in Meta keyword tags is also no good. You can only repeat a keyword for 3 times at most. Nowadays, search engines place less emphasis or even no emphasis on Meta keyword tags. So, what is the point of risking yourself by stuffing keywords there? 5. Use of Dynamic Pages Many websites use content managment system (CMS) to generate their webpages. As generation of dynamic pages are easier for website development, CMS generally use dynamic pages. However, search engines have difficulties to spider and understand them. To solve the problem, you can consider using Mod Rewrite in case you use Apache server or finding a CMS that can generate static HTML pages. 6. Be a Pagerank Monster Many search engine marketers are too focused on their website's pagerank. Everyday, they are talking and checking pagerank. They perform link building based on pagerank only. In fact, pagerank is only one factor for Google to determine search engine ranking. It also cannot affect your rankings in other search engines like Yahoo and MSN. If you are too concerned about pagerank, you finally will ignore other important optimization criteria. Therefore, you should repeatedly remind yourself that pagerank is only one of the many factors and you cannot only work on it. 7. Too Believe in Sandbox Some webmasters propose that a new website will be put into sandbox by Google so that you cannot get any high rankings for highly competitive keywords. Even though their website cannot get any rankings after 1 year, they still believe that it is sandbox effect. Some even says Yahoo has Sandbox, MSN has Sandbox, etc... From Google's patent information, there is no clue that such sandbox occurs. From my experience, if your site is new and cannot rank high in highly competitive keywords, it is solely because other websites are more established in search engine world. For example, they have more inbound links, more content, etc. Therefore, webmasters should not focus on finding how to get out from sandbox. Instead, you should put more effort in link building and content optimization. Eventually, you will see your website's rankings rise. -------------------------------------------------------------------------------- About the Author: By Jimsun Lui, who is working in Search Engine Optimization division of Agog Digital Marketing Strategy Limited. The company assists clients in both Chinese and English search engine optimization

HOME | UTILITIES| LINKS | V-HOSTS | COMPUTER PROBLEMS | TUTORIALS | ARTICLES | BOOKS | WEB DESIGN SERVICES